connotation

pronunciation

How to pronounce connotation in British English: UK [ˌkɒnəˈteɪʃn]word uk audio image

How to pronounce connotation in American English: US [ˌkɑːnəˈteɪʃn] word us audio image

  • Noun:
    what you must know in order to determine the reference of an expression
    an idea that is implied or suggested

Word Origin

connotation (n.)
1530s, from Medieval Latin connotationem (nominative connotatio), from connotat-, past participle stem of connotare "signify in addition to the main meaning," a term in logic, literally "to mark along with," from Latin com- "together" (see com-) + notare "to mark" (see note). A word denotes its primary meaning, its barest adequate definition -- father denotes "one that has begotten." A word connotes the attributes commonly associated with it -- father connotes "male sex, prior existence, greater experience, affection, guidance."

Example

1. In some countries , communism has a positive connotation among most militant workers .
2. Hong kongers might have not appreciated the connotation of the name kinky , for example .
3. In portuguese , the word ' besta ' is used colloquially to mean ' idiot ' or ' fool ' ; but there is no such connotation in english and so this is not what the economist means .
4. Absolutely , though I think ' shortcut ' might have the wrong connotation in some cases .
5. They immediately realised that the phrase-with its software connotation of a newly released , better and more stable version-had enormous appeal as a rallying cry for the valley .

more: >How to Use "connotation" with Example Sentences